Google’s Laptops & Computers: Pixelbook and Chromebooks
While Google is widely recognized for its Android smartphones and smart home devices, the company has also made significant contributions to the laptop and computer market. Through Pixelbook and the broader Chromebook ecosystem, Google aimed to redefine what a modern laptop should be — fast, secure, and cloud-driven.
💻 Pixelbook: Google’s Premium Chromebook
The Pixelbook was Google’s high-end Chromebook, first launched in 2017. It was designed as a showcase device, highlighting the full potential of ChromeOS.
Key Features of Pixelbook
-
Premium design: Ultra-thin aluminum body with a sleek, minimalist look.
-
Versatile form factor: Convertible 2-in-1 design that can function as a laptop or tablet.
-
Performance: Powered by Intel Core i5 or i7 processors, unusual for Chromebooks at the time.
-
Stylus support: Compatible with the Pixelbook Pen for note-taking and drawing.
-
Tight Google integration: Optimized for Google Drive, Docs, and Android apps via Google Play Store.
Pricing & Market
-
Launch price (2017): $999 – $1,649 (≈ Rp 15 – 25 million).
-
In Indonesia, Pixelbook was only available through import, with prices often higher.
Status
Despite being a beloved device among tech enthusiasts, Google discontinued the Pixelbook line in 2022 as part of its hardware strategy shift. However, its influence remains visible in today’s premium Chromebooks made by partners like HP, Acer, and Lenovo.
💻 Chromebooks: Powered by ChromeOS
Unlike the Pixelbook, which was a Google-exclusive device, Chromebooks are produced by multiple manufacturers such as Acer, Asus, HP, Dell, Lenovo, and Samsung, all running Google’s ChromeOS.
What Makes Chromebooks Unique
-
Cloud-first computing: Designed for users who primarily work online, with storage and apps integrated with Google Drive.
-
Speed and simplicity: Boots up in seconds and has an easy-to-use interface.
-
Security: Automatic updates and built-in virus protection.
-
Variety: Ranges from budget-friendly models under $200 to premium versions exceeding $1,000.
-
Android app support: Most Chromebooks can run apps directly from the Google Play Store.
Pricing & Availability
-
Entry-level Chromebooks: $200 – $350 (≈ Rp 3 – 5 million).
-
Mid-range Chromebooks: $400 – $700 (≈ Rp 6 – 11 million).
-
High-end Chromebooks: $800 – $1,200+ (≈ Rp 12 – 18 million).
-
In Indonesia, Chromebooks are not widely available in offline stores but can be purchased via online retailers and import resellers.
🔎 Final Thoughts
Google’s efforts in the laptop and computer market highlight two key strategies:
-
Pixelbook was a premium device meant to demonstrate the power of ChromeOS, but it has since been discontinued.
-
Chromebooks, on the other hand, continue to thrive thanks to partnerships with leading hardware manufacturers, offering affordable, secure, and fast laptops for students, businesses, and casual users.
While official support and availability in Indonesia remain limited, the Chromebook ecosystem is expanding globally as more users adopt cloud-based computing.