Google’s TV & Streaming Devices: Chromecast, Chromecast with Google TV, and Google TV
Google has played a key role in reshaping the way people watch television and consume digital content. Through Chromecast and the Google TV platform, the company has made streaming more accessible, convenient, and integrated with the broader Google ecosystem.
📺 Chromecast: The Streaming Pioneer
First introduced in 2013, the Google Chromecast was a small HDMI dongle that allowed users to cast content from their smartphone, tablet, or computer directly to a television. It quickly became one of Google’s most successful hardware products due to its affordability and simplicity.
Key Features
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Stream video and audio from YouTube, Netflix, Spotify, and other apps.
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Cast content directly from Chrome browser or Android devices.
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Compact, plug-and-play design with USB power.
Price
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Launch price: $35 (≈ Rp 500,000).
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Latest 3rd generation model: $35 – $40.
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In Indonesia (import): Rp 550,000 – Rp 750,000.
📺 Chromecast with Google TV
Launched in 2020, Chromecast with Google TV upgraded the original Chromecast by adding its own remote control and operating system, transforming it into a full smart TV device rather than just a casting dongle.
Key Features
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Google TV OS with apps and personalized recommendations.
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Dedicated remote control with Google Assistant button for voice search.
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Supports 4K HDR, Dolby Vision, and Dolby Atmos.
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Aggregates content across platforms (Netflix, Disney+, YouTube, etc.) into one interface.
Price
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Launch price: $49.99 (≈ Rp 750,000).
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In Indonesia (import): Rp 800,000 – Rp 1.3 million.
📺 Google TV: The Smart TV Platform
Google TV is not just a device, but a software platform built on Android TV, introduced in 2020 alongside the new Chromecast. It is now integrated into smart TVs from brands like Sony, TCL, and Hisense.
Key Features
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Content-first interface: Instead of focusing on apps, Google TV highlights shows and movies across all streaming services.
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Google Assistant integration for hands-free voice search and smart home control.
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Personalized recommendations based on viewing habits.
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Multi-device support: works across phones, tablets, and even Nest smart displays.
Price & Availability
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Pre-installed on many new smart TVs (Sony Bravia, TCL, Hisense).
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No extra cost beyond the TV itself.
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Available worldwide, including Indonesia through partner brands.
🔎 Final Thoughts
Google’s approach to streaming is built on flexibility and integration:
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Chromecast → Affordable entry point for streaming on older TVs.
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Chromecast with Google TV → Full smart TV experience in a compact device.
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Google TV platform → The future of TV, built directly into new smart TVs.
Together, these products make streaming content easier, more personalized, and deeply connected to the Google ecosystem.